PUMA: Performance and Sport-inspired Lifestyle Products

Posted on August 3, 2022Comments Off on PUMA: Performance and Sport-inspired Lifestyle Products

As one of the world’s leading sports brands, PUMA has made history as a creator of product designs for outstanding athletes and sports teams — football, running and training, golf, basketball shorts for men and motorsports. PUMA’s headquarters is in Herzogenaurach, Germany, with more than 14,000 employees in more than 120 countries.

The History of PUMA

Founded by brothers Rudolf and Adolf Dassler in 1919, PUMA originates from humble beginnings as a small factory in Germany. In 1936, Jesse Owens won four gold medals at the Olympic Games in Berlin, all while sporting Dassler spikes. Since then, more world-class athletes are seen wearing Dassler shoes, creating an international breakthrough.

PUMA SG

Level Up On The Playing Field

Today, the playing field is more diverse than ever. Be it on the running tracks, golf courses or the football field. PUMA supplies athletes with the right equipment to perform, from golf clubs to running shoes. Even when not doing sports, PUMA sports apparel is a versatile wear that you can style in various ways.

Paving The Way For A Greener Earth

PUMA views sustainability in the same way they consider sports — it’s about figuring out and improving weaknesses to reach common goals. PUMA strives to create change through fashion and sportswear by improving social and environmental areas where they have the most significant impact, including Plastic & Oceans, Circularity, Biodiversity and more.

Better Innovations with PUMA

PUMA understands the importance of creation to level up on sports performance and to keep moving forward, grounded by science. At PUMA Innovation, five ethos drives innovation: be a pain, be connected, be brave, be open, and be ready. To create a final product, designers talk to athletes, look beyond their scope and adopt a human-centred focus in their designs.

PUMA Against Social Injustices

Living without prejudice should not be open to debate. PUMA works with nonprofit organisations like The Trevor Project and BAGLY to accelerate equal rights, personal autonomy, and freedom of expression for LGBTQ+ communities. PUMA basketball shorts for men do not tolerate racism, bigotry, or police brutality.

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